Unlimited — $99 / month
For an established business or content creator.
For businesses that publish regularly, need to gate content behind member sign-in, and want the best-available SEO tools — plus the fastest support.
Everything in Plus, plus:
What Unlimited adds
Unlimited pages
No cap on the number of pages you publish. Big content library, product catalog with many categories, extensive service pages — publish as many as you need.
Members-only content
Publish pages that only signed-in members can view. Use it for:
- Paid content behind a subscription (works with the Online Store add-on for the paywall).
- Client-only resources — private portals, downloads, or documents.
- Subscriber areas — bonus content for newsletter subscribers or paying supporters.
Members register with an email + password. You control which pages are gated. The signed-out view can show a preview or a paywall.
Advanced SEO tools
Beyond Plus's sitemap + schema markup:
- Page audits — per-page report card: readability, keyword focus, meta health, image alt coverage, heading structure.
- Sitewide health checks — broken links, missing alt text, orphan pages, slow-loading pages.
- Competitor keyword tracking — pick 3–5 competitors, track which keywords they rank for that you don't.
These are self-serve tools, not a service. If you want done-for-you SEO work (monthly keyword research, content briefs, link building), see Managed SEO.
Advanced theme controls
- Custom fonts — upload your own or pull from Google Fonts directly, no CSS required.
- Extended color palette — more than the base 5 theme colors.
- Advanced layout controls — per-section padding, alignment, and layout options that aren't exposed on Basic or Plus.
Site staging
Preview and review changes on a staging URL before publishing them to your live site. Iterate on a redesign for a week, share the staging link with a client, then publish when everyone approves — the live site never showed the in-progress version.
Highest utility limits
- Storage — 100 GB.
- Bandwidth — fair use (we contact you if a site exceeds 2 TB in a single month).
- Backups — 90 nightly backups + point-in-time restore to any backup within the window.
- Team members — up to 15 (soft cap; we make exceptions for larger teams on request).
- Members-only content — up to 5,000 active members included. Above that we reach out to discuss a members-focused engagement.
Priority support
Same-business-day response on business days (submitted before 4pm ET gets a same-day reply). Dedicated priority email queue. Email only — still no phone or chat.
Who should pick Unlimited
- Content-heavy sites: active blogs, growing article libraries, large service catalogs.
- Anyone gating content behind a member sign-in.
- SEO-focused businesses that want real self-serve tools.
- Client-service businesses that want to stage a redesign before it goes live.
- Businesses that value fast support when something goes wrong.
Who should not pick Unlimited
- If you can fit inside 15 pages and don't need members-only content, Plus is cheaper and gets you the same builder, widgets, and blog.
- If you need bespoke functionality outside our widget library, look at Custom Integration or Managed Services.
Add-ons that work on Unlimited
Every add-on works on Unlimited:
- Online Store — $29/mo (pairs well with members-only for paid content sites)
- AI Chatbot — $39/mo
- Scheduling & Bookings — $29/mo
- Custom Integration — quote
What Unlimited costs, all-in
Unlimited on its own: $99 / month.
Unlimited + a paid-content store + AI Chatbot + scheduling:
- Unlimited $99
- Online Store $29
- AI Chatbot $39
- Scheduling & Bookings $29
- Total: $196 / month
If you want done-for-you SEO or email marketing on top of Unlimited, those move to a separate Managed Services engagement (starting around $299–$499/mo).
Downgrade path
If you decide Unlimited is more than you need, downgrade to Plus takes effect at the end of your current billing period. Your published pages beyond Plus's 15-page cap remain visible but you can't add more new pages until you're back under the cap (or you re-upgrade).
Members-only content stays published while your subscription runs. If you downgrade to Plus, the members-only gate turns off and the pages become public.
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